Wednesday 6 August 2008

First Look At The New 90210 Campaign

The new promotional poster for the ‘90210′ spin-off, due to strike U.S. tv screens on September 2, has been revealed and The Celebrity Truth tin give you a sneak peak here.
Rick Haskins, executive director vice president of marketing for network The CW tells TV Week, “One of our primary goals in developing a campaign is to match the marketing to the personality of the individual evince, so �90210� will hold its own unique look and feel, as does �Gossip Girl,� and �Privileged� and �Top Model.
“For the �90210� campaign, we�re victimization a band of vibrant colors and natural sun to give it a Southern California appeal to communicate a fun, inviting atmosphere that will appeal to our target audience.�
Check out the new promotional poster below.

Photo courtesy of The CW.� Logo courtesy of Fox.